Senior Product Marketing Manager, VMware
LOCATION:
Palo Alto, CA
REWARD:
$2,000
What you'll do
The Application Platform division of VMware is seeking a Product Marketing Manager with expertise in developer and platform technologies for its Palo Alto, CA location.
We are looking for a product marketing leader to help drive the vision for the Cloud Foundry Micro Cloud, including the mark...
The Application Platform division of VMware is seeking a Product Marketing Manager with expertise in developer and platform technologies for its Palo Alto, CA location.
We are looking for a product marketing leader to help drive the vision for the Cloud Foundry Micro Cloud, including the market adoption strategy as well as all metrics relating to adoption and usage.
This role reports to the Director of Product Marketing and will drive the marketing strategy, messaging, positioning, packaging and evangelism of VMware’s Cloud Foundry Micro Cloud offering.
Responsibilities:
The Product Marketing Manager will drive the following strategic efforts for Micro Cloud:
• Create a go-to-market strategy to successfully drive adoption and leveraging a broad range of assets across the organization
• Build relationship across various developer audiences such as Spring, Ruby, Node, Pyhton in order to develop a targeted (per-audience) messaging strategy for a successful adoption of Micro Cloud.
• Acquire deep developer /customer/ knowledge through market research, segmentation analysis and 1:1 customer interviews
• Develop positioning and messaging that resonates with the developer community, relating product capabilities in terms that developers understand and care about
• Own overall product launches that generate momentum
• Develop customer-facing materials, release announcements, and content for corporate and community websites
• Evangelize how our customers have successfully deployed our products to solve real business challenges
• Acquire deep customer knowledge through market research, segmentation analysis and 1:1 customer interviews
• Create the core content and tools needed to support various distribution channels (direct and indirect) to reach developers with a consistent and relevant message
• Track competitive activities and market developments to guide development efforts
• Evangelize company and product strengths with press and industry analysts
Who you are
Required Skills / Experience:
• 5+ years in application platform software Product Marketing, across either Java or .Net technologies and with experience marketing database and data management technologies.
• Track record of driving technical products to developer audiences
• MBA preferred
•...
Required Skills / Experience:
• 5+ years in application platform software Product Marketing, across either Java or .Net technologies and with experience marketing database and data management technologies.
• Track record of driving technical products to developer audiences
• MBA preferred
• Experience in one or more of the following is a big plus – Ruby, Rails, Node.js, PHP, Phyton, noSQL technologies, Grails, Spring
• Experience driving product marketing for major product lines at both strategic and tactical levels
• Track record of outstanding product positioning and innovative campaign and programs execution to deliver measurable growth in new customer acquisition
• Excellent communication skills including experience with executives, industry analysts and press required
• Experience with developers focused social media campaigns (Blogs, Twitter, Facebook, Meetups) is a plus
• Demonstrated success in leading cross functional teams and effective project management and analytical/decision-making skills
• Self-starter, high-energy, with ability to execute on business objectives
• Strong teamwork and inter-personal skills
• Ability to multi-task, change priorities rapidly and work under pressure
The VMware Application Platform division of VMware, Inc., (NYSE: VMW) provides a complete suite of software products that accelerate the build, run, manage enterprise application lifecycle. VMware employs the open source leaders who created and drive innovation for Spring, the de facto standard programming model for enterprise Java applications as well as the Java and Web thought leaders within the Apache Tomcat, Apache HTTP Server, Hyperic, Groovy and Grails open source communities. Nearly half of the Global 2000, including many world’s leading retail, financial services, manufacturing, healthcare, technology and public sector clients are Spring customers.
VMware (NYSE: VMW) is the global leader in virtualization and cloud infrastructure, two areas that consistently rank as top priorities among CIOs. VMware delivers award-winning, customer-proven solutions that accelerate IT by reducing complexity and enabling more flexible, agile service delivery....
VMware (NYSE: VMW) is the global leader in virtualization and cloud infrastructure, two areas that consistently rank as top priorities among CIOs. VMware delivers award-winning, customer-proven solutions that accelerate IT by reducing complexity and enabling more flexible, agile service delivery.
Our solutions help organizations of all sizes, lower costs, increase business agility and ensure freedom of choice. We are searching for people who are ready to accelerate, innovate and lead to join our team of more than 9,000 employees in 40+ locations worldwide working to develop innovative solutions that deliver the future of IT through cloud computing. Having the audacity to challenge constraints and problem-solve for tomorrow starts today, and it starts with you.
